Shape and proportions
The tall can, rim, and base establish the product’s silhouette. In AI product footage, these are useful anchors when comparing a generated frame with the reference.
Commercial film / NO ID AGENCY
CELSIUS × Method Man
Energy, with an identity.
THE FILM / CELSIUS × Method ManGo behind the work
THE CREATIVE BREAKDOWN
Reading the product reference
Method Man moves from training to the stage in a commercial built around energy, focus, and performance. Close-ups of the CELSIUS can connect those moments to the product. Below the film, a real CELSIUS reference from our Higgsfield workspace shows the details used to discuss product continuity.
Open the shared commercialLabel and brand details
The CELSIUS mark, LIVE FIT lettering, flavor name, and label artwork identify the exact product. Readability and placement are important checks as a product moves or the camera changes.
Review across the sequence
Product continuity means checking the same details throughout a shot, including reflections, perspective, and the shape of the packaging. The guide below explains where reference checks fit in a wider AI workflow.
FROM OUR HIGGSFIELD WORKSPACE
The product reference
CELSIUS Sparkling Cherry Cola can · Reference image from the studio’s Higgsfield uploads.
- Can proportions and metallic rim
- CELSIUS mark and LIVE FIT lettering
- Flavor-specific label artwork
THE STUDIO GUIDE
See the decisions
behind the frames.
Explore our character references, location locks, and original storyboards, with an explanation of what each brings to an AI production.
Inside our AI production process
CHARACTER REFERENCE / STUDIO EXAMPLEKeep exploring.
Back to the spotlight
YOUR NEXT CHAPTER
Let’s make
an impression.
Bring the ambition. We’ll bring the perspective.